Markets Never Forget (But People Do) : How Your Memory Is Costing You Money--and Why This Time Isn't Different

Markets Never Forget (But People Do) : How Your Memory Is Costing You Money--and Why This Time Isn't Different

Description

Sir John Templeton, legendary investor, was famous for saying, "The four most dangerous words in investing are, 'This time it's different.'" He knew that though history doesn't repeat, not exactly, history is an excellent guide for investors. In Markets Never Forget But People Do: How Your Memory Is Costing You Money and Why This Time Isn't Different, long-time Forbes columnist, CEO of Fisher Investments, and 4-time New York Times bestselling author Ken Fisher shows how and why investors' memories fail them and how costly that can be. More important, he shows steps investors can take to begin reducing errors they repeatedly make. The past is never indicative of the future, but history can be one powerful guide in shaping forward looking expectations. Readers can learn how to see the world more clearly and learn to make fewer errors by understanding just a bit of investing past.


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Details

Author(s)
Kenneth L. Fisher, Lara W. Hoffmans
Format
Hardback | 240 pages
Dimensions
152 x 234 x 24mm | 462g
Publication date
11 Nov 2011
Publisher
John Wiley & Sons Inc
Publication City/Country
New York, United States
Language
English
Edition Statement
1. Auflage
ISBN10
111809154X
ISBN13
9781118091548
Bestsellers rank
300,896